Agility @ Scale:

Field Force Leverages Technology

To leap frog the legacy Field Management players in the market.

The saying ‘never waste a good crisis’ is truly apt with us, we launched two massive structures during COVID, and given the restrictions that were being faced, we were forced to look at alternative ways of engaging, training, rolling-out, managing and reporting back on large-scale structures through technology

As a result, we are not beholden to bureaucratic red-tape, we have ensured that as an Route To Market agency, and an extension of our clients, that we are able to be agile and pivot in-line with the needs of our clients.

How Does This Benefit Our Clients​

Have the ability to switch on and off national campaigns at scale

Field Force can execute at speed and scale, where our client’s can’t and competitors can’t. We can execute campaigns, promotions, POSM roll-out, research, compliance checks at unprecedented speeds, leveraging our technology, our national footprint (formal, informal, rural, urban), and proof of execution

Based on our national footprint, our scale, our lean management and our use of technology (as opposed to bloated leadership structures, assets such as warehousing, satellite offices, logistic contracts, inflexible reporting and software management), we are able to offer blitz and agile deployment in a highly cost-efficient manner.

Field Marketing, Merchandising And Sales Capability And Competency

Key Successes​

  • Won the Outlet Health Contract  for AbInbev against an incumbent of 14 years.
  • Nokia – #1 Volume and #2 Value sales in SA post Covid 2021.
  • MTN Field Force – Have continued to deliver since 2015 – Contract secured for an additional 5 years up to 2029
  • 4,500 strong field sales team
  • +40,000 formal/informal retail reach

Physical Merchandising​

  • Nokia (HMD)
  • AbinBev
  • Evernu

Store Audits​

  • Nivea
  • SPAR
  • AbinBev

Go Fix – Execution

  • Evernu
  • AbInbev

The Field Force Difference

Agility @ Scale: - Field Force

Powered by People, Enabled by Technology

Agility @ Scale: - Field Force

BESPOKE! Not Scalable and repeatable

Agility @ Scale: - Field Force

Active Database of 9,000 Pre-Vetted Employees Ready To Start Work